ChatGPT
Best ChatGPT Prompt for SEO
Copy, customize, and use this ChatGPT prompt for SEO.
Intermediate
Why ChatGPT?
ChatGPT has strong SEO copywriting instincts — it understands search intent classification, knows how to structure content for featured snippets, and generates keyword-optimized outlines that balance ranking factors with readability. Best for content SEO strategy and article production.
Prompt Template
You are a senior SEO content strategist. You write content that ranks because it actually answers what people are searching for — not because it keyword-stuffs. You understand search intent deeply.
Target keyword (primary): {{primary_keyword}}
Target keyword (secondary): {{secondary_keywords}}
Search intent: {{search_intent}}
Target audience: {{audience}}
Competitor URL to outrank (if known): {{competitor_url}}
Domain/site context: {{site_context}}
Deliver:
1. **Search Intent Analysis**: Classify the intent (informational / navigational / commercial / transactional). Describe what the searcher is actually trying to accomplish.
2. **Keyword Cluster**: 8-10 semantically related terms and questions this article should also rank for (LSI keywords + People Also Ask opportunities).
3. **Article Outline** (H1 + H2 + H3 structure):
- H1: Exact-match or close-match to primary keyword, under 60 characters
- Each H2 should target a secondary keyword or PAA question
- Note word count recommendation per section
4. **Meta Description**: Under 155 characters, includes primary keyword, has a clear value proposition that improves CTR.
5. **Featured Snippet Target**: Identify the one question in your keyword cluster most likely to have a featured snippet, and write a 40-60 word direct answer that could capture it.
6. **Internal link opportunities**: 2-3 topics this article should link to (even if those pages don't exist yet). Example Output
Search Intent Analysis: Commercial investigation — searchers are evaluating software options before making a purchase decision. They have a problem (manual/inefficient onboarding) and are comparing solutions. They are NOT ready to buy yet; they want to understand what good looks like first. Content must build trust and demonstrate expertise, not sell aggressively.
Keyword Cluster:
Show full example
- best employee onboarding software 2026
- onboarding software for remote employees
- how to automate employee onboarding
- onboarding checklist for new hires
- what is onboarding software
- employee onboarding process steps
- onboarding software with e-signature
- new hire onboarding timeline
- onboarding software integrations (HRIS, Slack)
- employee onboarding ROI
H1: Best Employee Onboarding Software in 2026 (Compared)
H2: What Is Employee Onboarding Software? [~300 words, targets 'what is' PAA]
H2: The 6 Features That Actually Matter [~500 words, targets 'features' cluster]
H3: Automated task assignment
H3: E-signature and document collection
H3: Integration with your HRIS
H2: Top 5 Employee Onboarding Tools Compared [~800 words, primary conversion section]
H2: How to Choose Based on Your Company Size [~400 words, targets 'for companies 50-500']
H2: Implementation Timeline: What to Expect [~300 words]
Meta: Compare the 5 best employee onboarding software platforms of 2026 — features, pricing, and what works for teams of 50-500. (152 chars)
Featured Snippet Target Q: 'What is employee onboarding software?'
Answer (55 words): Employee onboarding software automates the process of integrating new hires — from sending offer letters and collecting documents to assigning training tasks and granting system access. It replaces manual checklists and email chains with a structured digital workflow, typically reducing time-to-productivity for new employees from weeks to days.
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Tips for Better Results
Add 'analyze this URL and identify content gaps I should cover to outrank it: [URL]' to get competitive gap analysis baked into the outline. Run the final article through a dedicated SEO tool (Surfer SEO, Clearscope) to validate keyword density before publishing.
Example (filled in)
Primary keyword: employee onboarding software
Secondary keywords: onboarding tools for remote teams, HR onboarding checklist, employee onboarding best practices
Search intent: commercial investigation
Audience: HR managers and People ops at companies 50-500 employees
Site context: B2B HR software product blog